The Library arranged by Category and Subcategory
Advertising ( General )
Guess Which Medium Is as Effective as Ever: TV from AdAge
Revenge of the Nerds from AlwaysOn
Advertising ( Local )
Local Small Business Interactive Ad Market Shows Promise from ClickZ
Local Ad Spending Forecast to Decline Through 2013 from AdAge
ReachLocal Pursues Offline Display Ad Dollars from ClickZ
Local Advertising Isn't Jumping Online from BusinessWeek
Advertising ( Media Buying )
How To Fix A Broken Advertising Industry from Forbes
Google Consolidates Agency Relations Under Penry Price from ClickZ
Panel: Media Buyers Put Mobile In Perspective from OnlineMedia
Are Big Ad Agencies Ready for Interactive TV? from AdAge
Agencies Find Benefit by Outsourcing Ad Ops from ClickZ
Havas Exec: Data Equals Dollars from OnlineMedia
Who Owns Mobile Marketing Strategies? from ClickZ
Ad Operation Failures Dog Agencies, Crippling Client Campaigns from ClickZ
Publicis' Answer to Digital-Media Mastery: VivaKi from AdAge
Advertising ( Online )
Rise Of The Advertising Robots from Forbes
Ad Serving 101, Revised from ClickZ
Is The Free Ride Over For Web Startups? from OnlineMedia
Microsoft Confirms Marketing Funnel Remains Relevant from OnlineMedia
Local Web-Ad Market Cools Down from WSJ
Top U.S. Ad Networks, January 2009 from ClickZ
Why the Click Is the Wrong Metric for Online Ads from AdAge
Ten Ways Online Media Planning Differs From Print from ClickZ
Firing SQAD: Data Firm Sets 'CPM' As Online Ad Metric from OnlineMedia
Advertising ( Social Media )
Social Media Outlay Still Small from AdWeek
Analytics ( Mobile )
Mobile Analytics Firms Seek In-Roads from ClickZ
Analytics ( Social Media )
Social Media Sites Force Analytics Tools to Evolve from ClickZ
Business ( Sales & Marketing )
Selling to 'Zebras' to Overcome Tough Times from ClickZ
Business Models ( Ad Agencies )
The End of Ad Agencies as We Know Them from ClickZ
Business Models ( Online Video )
How Important is Advertising to YouTube? from AdAge
YouTube Is Doomed from Silicon Alley Insider
Business Models ( Subscriptions )
Before You Base Your Business Plan on Paid Content, Read This from AdAge
Content ( General )
With instant access to movies, Hollywood has a rental problem from VentureBeat
Economics ( Treasuries )
Worries Rise on the Size of U.S. Debt from NY Times
China Slows Purchases of U.S. and Other Bonds from CNBC
China’s Leader Says He Is ‘Worried’ Over U.S. Treasuries from NY Times
Energy ( Home Generation )
Hydropower from Old Washing Machines from Mingione.net
Internet ( APIs )
Hoover's Builds Searchable Social Network from OnlineMedia
Internet ( Net Neutrality )
Group Asks FCC To Specify That Net Neutrality Applies To Wireless from OnlineMedia
Report Warns Against DPI Technology from OnlineMedia
Market Sizes ( DRTV )
Wait, There's More! DRTV Is Gaining Mainstream Appeal from AdAge
Market Sizes ( Interactive )
Forrester: Interactive Marketing To Grow 11% To $25.6 Billion in 2009 from OnlineMedia
Market Sizes ( Mobile )
Easy Cell: Mobile Ad Revs To Hit $3.1 Bil. By 2013 from OnlineMedia
Market Sizes ( Online Video )
TV and Radio Sites Could Earn $2 Billion in 2013 from ClickZ
Online Video Ad Growth Slows, But Remains One Of Fastest Emerging Media from OnlineMedia
Mobile ( AdMob )
AdMob ads, click bids, and spend rates from Hal Mueller
Mobile ad company Admob is about to mint money from VentureBeat
Mobile ( Advertising )
Where to Find the Marketer Opportunities in the New iPhone from AdAge
Navteq Offers Location Aware Ads in Mobile Devices from ClickZ
Mobile Marketing Company Velti Acquires Ad Infuse from OnlineMedia
AdMob: G1 No. 4 In U.S. Smartphone Traffic from OnlineMedia
Ex-DoubleClick Exec Joins Quattro Wireless from OnlineMedia
JumpTap Unveils Performance-Based Mobile Ads from OnlineMedia
QuadrantOne Lands Ad Deal With The AP from OnlineMedia
Ringleader Sells Ad Network, Commits to Mobile Ad Management from ClickZ
Wireless Operators To Standardize Marketing Guidelines from OnlineMedia
March 4, 2009 from SearchEngineWatch
U.S. Mobile Data Grew 39% In 2008 from OnlineMedia
In-Stat: Smartphones To Be Mainstream By 2013 from OnlineMedia
U.S. Mobile Ad Revenue to Grow Significantly through 2013 from ClickZ
AdMob and Others Tout iPhone Based Ad Offerings from ClickZ
Understanding the Mobile Marketing Ecosystem from ClickZ
Mobile ( Content )
MediaSpan Partners With Verve Wireless from Reuters
Mobile Apps ( Android )
Adobe Flash 10 for Android: A big win for mobile web apps from VentureBeat
Android Store Adds Barcode Scanning App from OnlineMedia
Mobile Apps ( AppWorld )
BlackBerry AppWorld Open For Business from OnlineMedia
Mobile Apps ( Ideas )
What’s next: a Mint for your physical location? from VentureBeat
Mobile Apps ( iPhone )
Just Having an iPhone App Isn't Enough from AdAge
Apple has made no more than $20-45m in revenue from the app store from blank
A portal for iPhone developers from VentureBeat
ComScore: Tap Tap Revenge Tops App Store Downloads from OnlineMedia
Patterns to avoid for iPhone developers from VatorTV
Yahoo Mobile For Web, IPhone Unveiled from OnlineMedia
Quotes ( Political )
A Few of my Favorite Quotes from AlwaysOn
Social Nets ( Lessons Learned )
Mark Pincus - lessons from Tribe - fail fast from VatorTV
Targeted TV ( Canoe )
Canoe Claims Nets Set For Addressable Ads, Market Remains Skeptical from OnlineMedia
CableLabs Announces Advanced Advertising 1.0 Specification from AdOps Online
Specs for the first iTV Services from Multichannel News
Canoe Rows Toward Enhanced TV from Light Reading
Comcast TV Warehouse Collects STB Clicks from Multichannel News
Canoe Chief Paddles Faster from Multichannel News
Canoe Ventures: What It Is, What It Ain't from Light Reading
Interview: Canoe Ventures’ Verklin: Google TV Ads Is A Potential Partner from Paid Content
Cable Collaborates to Compete with Google from SearchEngineWatch
Targeted TV ( Experiments )
Cable Companies Target Commercials to Audience from NYTimes
Targeted TV ( Google TV )
Google TV Unveils Two New Reporting Functions from ClickZ
MediaBank Integrates With Google TV Ads from MediaDailyNews
Google TV Ads Integrate to Major Madison Avenue DR System from MediaDailyNews
Google TV Ads Gains Bloomberg from ClickZ
Targeted TV ( Internet VOD )
ZillionTV offers video on demand over broadband from Informitv
Targeted TV ( Market )
Traditional TV advertising revenue to fall by 75% from Informitv
GoogleTV Slow to Attract New Advertisers from ClickZ
Targeted TV ( Platforms )
CableLabs Plugs 'n' Plays With Enhanced TV from Light Reading
Targeted TV ( Privacy )
Canoe Responds To Suggestions of Privacy and Antitrust Problems from Broadcast Cable
Television ( General )
New Over-the-Top-TV Device Incorporates P2P BitTorrent Clien from ITVT
After the divorce from Economist
The revolution that wasn't from The Economist
The Great Internet Video Lie from Mark Cuban
Television and the Future from AlwaysOn
TV Everywhere -- As Long As You Pay for It from AdAge
Venture Capital ( Analytics )
Visible Measures Raises $10 Million from OnlineMedia
Venture Capital ( General )
6 Helpful Clues for CEOs from AlwaysOn
Venture Capital ( Misc )
Apture Raises $4.1 Million from AlwaysOn
Venture Capital ( Mobile )
Palo Alto-Based Aha Mobile Raises $3 Million in First Round from Bay Area Tech Wire
Quattro Wireless Raises Another $10 Million from OnlineMedia
Mobile Media SendMe Grabs $12 Million In Financing from OnlineMedia
The A.P. puts money into Verve Wireless from VentureBeat
Venture Capital ( Players )
Study: No Relief in Sight for Battered M&A Market from AdAge
Index Ventures Closes $440 Million Fund from OnlineMedia
Visible Measures Raises $10 Million from OnlineMedia
Venture Capital ( Rights Management )
FreeWheel Nabs $12 Million In Funding from OnlineMedia
